fbpx

Franchising, why invest in the Italian market

Franchising, why invest in the Italian market
Franchising, why invest in the Italian market

Italy is a country where the desire to become entrepreneurs grows, especially among young people.

In Italy new businesses are born for many reasons, in the first place there is the high unemployment rate.

A useful figure is as follows: in July 2019 the unemployment rate in Italy rose to 9.9%.

Source: https://www.soldionline.it/notizie/macroeconomics/occupation-italia-2019

Precisely for this reason, or the increase in the unemployment rate, many people are tired of looking for work in companies and decide to start up on their own and work on their own.

The business formula most chosen by Italians is franchising. Why?

Franchising is one of the few entrepreneurial formulas that guarantees new entrepreneurs security, among these we find the low business risk.

Franchising reduces the risk of failure, especially in the first months of start-up.

It is a good idea to bring new business ideas and new franchise projects to Italy.

The formats and the most profitable sectors for the Italian market are food, services for businesses and individuals, clothing, perfumeries, long-term car rental, wellness and health.

If you are a franchisor and you have an entrepreneurial project abroad, you can enter the Italian market to do business.

How to develop a franchise in Italy

If you want to bring your franchise brand to Italy, you can rely on a professional specialized in the creation and development of franchise networks.

I am Gerdardo Taglianetti and I have been working in the franchising sector for many years, I am alongside the franchisors who want to replicate and expand their business.

I manage contacts directly with franchisees and carry out orientation work to direct the affiliate to sign the franchise contract.

Here are the franchising consultancy services:

• legal advice on franchising for the realization of a franchising contract valid in Italy;

• creation of a franchising format for the Italian market;

• management of franchising networks and analysis of store productivity;

• development of franchising networks;

• marketing strategies for finding new franchisees.

In this post I wanted to explain how profitable it is to invest in the Italian market with the franchise, without starting from scratch but with the support of a true qualified professional.

Before proceeding with the expansion of your franchise brand in Italy, I will do a series of market analyzes to identify a development plan suitable for your business and the Italian market.

Contact me now to develop your franchise

If you are interested in developing your own franchising network, just like I did with my brands, you can ask me for personalized advice by contacting me at this link

My first goal is to design a development plan for the Italian market, identify the most suitable cities in Italy to open the stores and proceed with a marketing strategy for finding new affiliates.

It is important to make a careful geo-marketing analysis to achieve satisfactory results in a short time.

To find out how to develop your franchise business in Italy, contact me now.

Gerardo Taglianetti

Sono un franchisor fondatore dei marchi Phonup e Matassa, nati con passione italiana ma con una visione internazionale.
Ho deciso di condividere la mia esperienza sul franchising e sul retail con tutti quelli che vogliono entrare in questo mondo come imprenditori, sperando di poter aiutarne qualcuno ad evitare tutti quegli errori che ho commesso io durante il mio cammino.
View all posts

Add comment

Il tuo indirizzo email non sarà pubblicato. I campi obbligatori sono contrassegnati *

Gerardo Taglianetti

Sono un franchisor fondatore dei marchi Phonup e Matassa, nati con passione italiana ma con una visione internazionale.
Ho deciso di condividere la mia esperienza sul franchising e sul retail con tutti quelli che vogliono entrare in questo mondo come imprenditori, sperando di poter aiutarne qualcuno ad evitare tutti quegli errori che ho commesso io durante il mio cammino.